Some bloggers specialize in promoting local businesses (like IBA Member Felicia from Wedding Connections of the Hudson Valley). But most of us think of larger national or regional businesses when we think of sponsors, promotional products and other business relationships for our blogs. Last year I realized that local small businesses are a vast untapped resource for bloggers. Why didn't I think of that? I posted a photo of my Community … [Read more...]
Ingage Consulting: A Blog Dedicated to Leadership
Today we have an interesting interview from Evan Hackel of Ingage Consulting. Evan is dedicated to helping corporate franchises be more successful from the inside out. Meet Evan Hackel Bio: Evan Hackel is Founder and Principal of Ingage Consulting. A consulting firm focused on improving the performance of Franchises by improving the relationship with franchisees and the franchisor. He received an MBA from Boston College. Evan also has a BA … [Read more...]
Writing Landing Pages, Sales Pages, and Squeeze Pages, oh my!
Y'all, I have an odd confession... I'm terrified of angel statues. I blame Doctor Who, really. But in any case, I've talked to a lot of other bloggers and writers and guess what they fear? Writing landing pages! Most bloggers fear - or just flat-out loathe - writing landing pages, sales pages, and squeeze pages. So if you fear (or hate) writing landing pages or whatever for your own blog, know you aren't alone. But... you don't have to … [Read more...]