Guess what? You have about two seconds to make a first impression online. So how do you optimize these precious two seconds so that your ideal reader or customer knows that they are in the right place? Your tagline! Your tagline is incredibly important and can make or break your blog. There are several things that a good tagline should have in order to tell your ideal avatar exactly what you do, how you can serve them, and why they should read … [Read more...]
Your Blog Needs a Tagline: How to Create an Awesome One
Your blog needs a tagline! When was the last time you updated your blog’s tagline? If you can’t remember the last time you did or if you have no idea why you should bother with your blog’s tagline; today’s post will be a real treat. Why Your Blog Needs a Tagline I am a firm believer that if you have a blog, you, therefore, have a brand. And just like brands and small businesses need an elevator pitch, your blog needs a tagline. The idea … [Read more...]