Remember how your landing page needs to be an evolving thing? Well, the best way to make that happen is by using A/B testing your landing page, data, formatting, and by having it be a part of a planned sales funnel. Unfortunately, when it comes to testing, formatting options, and a sales funnel, one post simply won’t be enough to talk about every detail. However, we can help you get an idea of the big picture. Ready? The Big Picture of Testing … [Read more...]